On May 22, 2010, a programmer named Laszlo Hanyecz initiated a notable transaction on the BitcoinTalk forum. He purchased two Papa John's pizzas for 10,000 Bitcoins, which was worth about $41 at the time. This transaction was completed by a UK user, Jeremy Sturdivant, and became the first commercial application of Bitcoin in the real world, which is why it is known as "Bitcoin Pizza Day."



At that time, the price of Bitcoin was only around $0.004. However, if we fast forward to August 2025, when the price of Bitcoin reaches about $113,620, the value of those 10,000 Bitcoins will skyrocket to an astonishing $1.136 billion.

Although Laszlo's transaction did not directly result in a financial loss, the astonishing appreciation of Bitcoin afterwards caused a huge opportunity cost. However, it is worth noting that Laszlo himself does not regret it. He believes this transaction helped promote the early adoption and recognition of Bitcoin as a currency.

In 2010, when Bitcoin had not yet gained widespread recognition, most transactions were experimental in nature. Laszlo even revealed that he had exchanged more Bitcoin (such as 40,000) for other items, similarly missing out on potential huge gains.

This case highlights the early participants' lack of understanding of Bitcoin's long-term value, as they underestimated Bitcoin's scarcity and future potential. However, it was these early experimental transactions that laid the foundation for Bitcoin's subsequent widespread adoption and value surge.

This story is not just about missed opportunities for wealth, but also a testament to Bitcoin's evolution from a little-known digital currency to an important component of the global financial system. It reminds us that in emerging technologies and asset classes, a long-term vision and deep understanding can lead to unimaginable returns.
BTC-0.01%
View Original
post-image
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • 5
  • Share
Comment
0/400
PumpDoctrinevip
· 08-04 19:13
Sigh, the most expensive pizza is second to none.
View OriginalReply0
EntryPositionAnalystvip
· 08-03 16:50
I feel sorry for my brother's Bitcoins.
View OriginalReply0
BrokenYieldvip
· 08-03 16:47
lol paper hands got rekt by those pizzas... peak market inefficiency right there smh
Reply0
AirdropHunterWangvip
· 08-03 16:24
A day when I want to cry
View OriginalReply0
ZKSherlockvip
· 08-03 16:24
actually, value is relative to utility/time context [cf. Austrian School]
Reply0
Trade Crypto Anywhere Anytime
qrCode
Scan to download Gate app
Community
English
  • 简体中文
  • English
  • Tiếng Việt
  • 繁體中文
  • Español
  • Русский
  • Français (Afrique)
  • Português (Portugal)
  • Bahasa Indonesia
  • 日本語
  • بالعربية
  • Українська
  • Português (Brasil)